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Archived Curricula Guide 2015–2017
Curricula Guide is archieved. Please refer to current Curricula Guides
MEJOS010 Management Practicum 4 ECTS
Organised by
Master's Degree Programme in Media Management
Person in charge
Professor in Media Management

Learning outcomes

Students will secure agreement with a manager in a media firm either in Finland or their home country to engage as a mentor. The language depends on the student’s choice – it need not be conducted in English, although materials submitted for evaluation must be in English. The particular arrangements are negotiated in each individual case between the student and the mentor, but are subject to approval by Lowe.


After completing the course the student will understand:
• Practical dynamics of management work in a media company today
• How management theory works in practice
• What is unique about being a manager in media industries
• Areas requiring personal development for career success

Teaching methods

Teaching method Contact Online
Lectures 2 h 0 h
Personal instruction 18 h 0 h

Lectures (2 hours), visitation and tasks assigned by the
mentor and approved by Lowe (18 hours), analytical report on personal lessons learned with a presentation in team format where students provide the results of collaborative analysis to identify similarities (generalisable results) and distinctions (significant differences).

Teaching language


Various (see content).

Modes of study

Option 1
Available for:
  • Degree Programme Students
  • Other Students
  • Open University Students
  • Doctoral Students
  • Exchange Students
Participation in course work 
In English

A practicum organised with the mentor and involving various tasks assigned by him or her to the student, along with an agreed amount of visitation time for interviews, discussion, and participant observation.

Evaluation and evaluation criteria

Numeric 1-5.
Mentor evaluation of the student (1 ECTS), the individual reports on lessons learned (2 ECTS) and team presentation (1 ECTS).

Study materials

As assigned by respective mentors to individual students. May include books and articles from academic or trade press sources, internal company documents, and participation in company or industry seminars.

Belongs to following study modules

School of Communication, Media and Theatre
Archived Teaching Schedule. Please refer to current Teaching Shedule.
School of Communication, Media and Theatre