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Arkistoitu opetussuunnitelma 2017–2019
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MEDU12 Audiences and participation in Media Culture 5 op
Organised by
Master's Degree Programme in Media Education
Person in charge
Professor in Media Education

Learning outcomes

- understands audiences´ role in the media culture and different audience theories
- challenges of digitalization for citizenship and participation in the media culture
- knows the basic perspectives, concepts, theories and goals of civic media education
- is able to apply media education in different educational settings and design a learning environment for enhancing civic media education


The course focuses on audiences' and citizens' role in the changing media culture, concepts of active audience, participation culture, engaged and emerging citizen and media- and multiliteracies. Students will enhance their media education competence for empowering children and young people through meaningful and critical participation in contemporary and digital media environment.

Modes of study

Option 1
Available for:
  • Degree Programme Students
  • Other Students
  • Open University Students
  • Doctoral Students
  • Exchange Students
Participation in course work 
In English
In English
In English

Lectures: 16 h
Independent work: 34 h
Online: 30 h
Group work: 30 h

Evaluation and evaluation criteria

Numeric 1-5.
participation to the lectures, group work, online discussion, written presentation

Belongs to following study modules

Viestintätieteiden tiedekunta
Archived Teaching Schedule. Please refer to current Teaching Shedule.
Viestintätieteiden tiedekunta